Olive Hooper
Fashion Design and Development BA (Hons)
London College of Fashion UAL
Graduates: 2019
Specialisms: Creative Direction / Design Management / Art Direction
My location: London, United Kingdom
Olive Hooper
First Name: Olive
Last Name: Hooper
University / College: London College of Fashion UAL
Course / Program: Fashion Design and Development BA (Hons)
Graduates: 2019
Specialisms: Creative Direction / Design Management / Art Direction
My Location: London, United Kingdom
About
Accomplished Creative Director and Designer with over five years of experience in developing and executing high-impact creative campaigns for leading global brands. Proven track record of translating complex ideas into compelling visual stories and delivering end-to-end creative projects, from initial concepting and pitching to production and post-campaign analysis. A deep passion for contemporary culture and a history of creating relevant, culturally-driven branded content that consistently exceeds client expectations.
This project aimed to showcase how diversely Black Creators exist through their talents. #beendoingit is a nationwide campaign showcased on 400+ billboards across the UK, spotlighting and uplifting Black Creators who have made a huge impact on TikTok's platform. Collaborating with TikTok and GUAP Agency, I led the visual design for this Black History Month campaign. Working closely with Graphic Designer Nancy Coffie, we crafted pitch and developed all final artworks, icons, and assets featured prominently on billboards and at TikTok's #BlackAtTikTok events. Our collective effort ensured the campaign's powerful presence, amplifying the talents of Black creators and fostering recognition on a national scale.