Nuoqi Shen
Fashion MA
Royal College of Art
Graduates: 2024
Specialisms: Fashion Comms / Genderless / Visual Effects VFX
My location: London, United Kingdom
Nuoqi Shen
First Name: Nuoqi
Last Name: Shen
University / College: Royal College of Art
Course / Program: Fashion MA
Graduates: 2024
Specialisms: Fashion Comms / Genderless / Visual Effects VFX
My Location: London, United Kingdom
Website: Click To See Website
About
Nuoqi is an interdisciplinary designer and strategic concept communicator born in Hangzhou, China, who spent five years in Melbourne, Australia, before moving to London. Her work seamlessly blends digital and physical creations, exploring new possibilities for the resilience of humans and the environment in the future. By incorporating cutting-edge technologies such as XR and wearable sensor technology, Nuoqi pushes the boundaries of design to envision innovative solutions for future challenges.
In a speculative future where clean air is a rare commodity, this digital parkour-focused fashion film showcases a groundbreaking air pollution-responsive suit. Designed to protect outdoor athletes from severe air pollution and allergens through smart air purification technology, the suit also features an integrated digital twin using mixed reality (MR) to reflect real-time sensor data, dynamically indicating pollution levels. The fashion film follows a thrilling parkour journey through a polluted, post-apocalyptic urban landscape, highlighting the suit's adaptive features and technological prowess. A digital storytelling and gamification campaign immerses viewers in future scenarios, serving as an effective strategy to engage audiences. This cinematic adventure not only demonstrates the suit's innovative design but also serves as a public health warning, raising awareness about environmental challenges and the critical importance of adaptive technology in ensuring clean air and protecting public health.
Competitions
