Jeongho Hwang
Fashion Design BA
Istituto Marangoni Milan
Graduates: 2023
Specialisms: Apparel / Design Research / Womenswear
My location: Milan, Italy
Jeongho Hwang
First Name: Jeongho
Last Name: Hwang
University / College: Istituto Marangoni Milan
Course / Program: Fashion Design BA
Graduates: 2023
Specialisms: Apparel / Design Research / Womenswear
My Location: Milan, Italy
About
Fashion has distanced itself from aesthetics.
The communication between the brand and the public has become more active than in the past and the brand has reached a point where it meets the tastes of consumers while maintaining its integrity. So-called outsider fashion, such as DIY spirit punk fashion or skateboard fashion, is also
been absorbed by companies and its legitimacy and unique elegance have vanished.
Fashion is imperfect and has no answers, but is it okay to let other subcultures and their minds fade for it?
Fashion has distanced itself from aesthetics. Brand-to-audience communication is now more interactive, balancing consumer preferences and brand integrity. Even "outsider" styles like punk or skateboarding have been commercialized, losing uniqueness. Is it okay for fashion to let subcultures fade?
Competitions
