Olive Hooper
Fashion Design and Development BA (Hons)
London College of Fashion UAL
Graduates: 2019
Specialisms: Creative Direction / Design Management / Art Direction
My location: London, United Kingdom
Olive Hooper
First Name: Olive
Last Name: Hooper
University / College: London College of Fashion UAL
Course / Program: Fashion Design and Development BA (Hons)
Graduates: 2019
Specialisms: Creative Direction / Design Management / Art Direction
My Location: London, United Kingdom
About
Accomplished Creative Director and Designer with over five years of experience in developing and executing high-impact creative campaigns for leading global brands. Proven track record of translating complex ideas into compelling visual stories and delivering end-to-end creative projects, from initial concepting and pitching to production and post-campaign analysis. A deep passion for contemporary culture and a history of creating relevant, culturally-driven branded content that consistently exceeds client expectations.
The project was to reimagine and launch LAPP's sportswear collections across the US, UK, and EU. Our goal was to create vibrant collections exploring color theory, graphic design, and seamless apparel. Collaborating with a small team, I led conceptualisation, design, and production processes, I oversaw the entire product lifecycle. Our designs established partnerships with leading brands like Flannels, Soul Cycle, and JR Fitness. These signature fitness styles gained prominence through notable personalities, propelling LAPP from a blog to an empowering athleisure brand amplifying women's voices through fashion. “Special thanks to Olive and Jess who are my right and left hands when it comes to bringing LAPP to life, I love you!” - Leomie Anderson