Arts Thread

Josefine Neumann
Fashion and Textile Design MA

The Swedish School of Textiles, University of Borås

Graduates: 2023

Specialisms: Sustainable Fashion/Textiles / Storytelling / Jewellery

My location: Boras, Sweden

josefine-neumann ArtsThread Profile
The Swedish School of Textiles, University of Borås

Josefine Neumann

josefine-neumann ArtsThread Profile

First Name: Josefine

Last Name: Neumann

University / College: The Swedish School of Textiles, University of Borås

Course / Program: Fashion and Textile Design MA

Graduates: 2023

Specialisms: Sustainable Fashion/Textiles / Storytelling / Jewellery

My Location: Boras, Sweden

Website: Click To See Website

About

Josefine Fredrica Neumann is a fashion design and artist based in Norrköping, Sweden. She graduated with a master in Fine Arts Fashion Design from The Swedish School of Textiles in 2023.The core of her work is upcycling of materials and memories, connecting environmental and social values with the body as display and fashion as context. With a focus on nostalgia and storytelling, she uses her own as well as others’ memories to give them new settings and values, by the means of a deep interest in both physical and psychological memories.She is committed to involvement in a wide spectrum of creativity, both in the early conceptualization, the practical execution and the visual communication of her own and others’ work.Josefine Fredrica Neumann sees clothing as a visual diary.

Discarding valuable material such as textiles is common in everyday life without reflection, perhaps even more so with the letting go of valuable unmaterials such as memories and emotions. This work aims to explore nostalgia as a storytelling design method within fashion design. By interpreting, translating, re-capturing and upcycling unmaterial human interactions from photographic, written and auditorial mediums, combined with traditional upcycling of materials, this work wants to evoke feelings of identification and/or empathy in dress. All in order to highlight the importance of unmaterial and material memory as social and environmental values. The work resulted in 12 stories communicating a range of memories and relationships, all made in a quiet collaboration with the anonymous creators of the pronto mediums, such as photographs, calendars, postcards and a tape letter, saved from dusty half broken boxes in flea markets – their sentences in the designer’s own language. By using hands for both shape, display and symbolic meaning, the work showcases presence and absence on and by bodies. The designer has stitch by stitch built up these mysterious lovers, friends, relatives and enemies, and literally held their hands walking in between the sewing machine and the iron.
 This work broadens the perspective of what upcycling can involve, as well as questions the purpose of garments through exploring its therapeutic values.