Harpreet Deol
Fashion Design BFA
Academy of Art University
Specialisms: Fashion Product Development / Apparel / Party/Eveningwear
Location: San Francisco, United States
Harpreet Deol
First Name: Harpreet
Last Name: Deol
Specialisms: Fashion Product Development / Apparel / Party/Eveningwear
Sectors:
My Location: San Francisco, United States
University / College: Academy of Art University
Course / Program Title: Fashion Design BFA
About
I’m Harpreet Deol, a fashion designer passionate about transforming cultural memory into contemporary couture. My work explores the intersection of heritage, sustainability, and surface design, with a focus on upcycled textiles, hand embellishment, and experimental fabric manipulation.
Each collection I create is rooted in storytelling — merging traditional South Asian craftsmanship with modern silhouettes and techniques. From draped conch-inspired forms to distressed luxury surfaces, my design approach balances artistic emotion with technical precision.
Skilled in Adobe Illustrator, Photoshop, and CLO3D, I bring ideas to life through both digital and physical processes, emphasizing craftsmanship, detail, and meaning in every stitch. My goal is to redefine modern couture by celebrating sustainability and cultural continuity in design.
Inheritance is a couture upcycling collection that explores personal memory, cultural identity, and emotional legacy through surface design and symbolic silhouette. Inspired by South Asian bridalwear, mythology, and the memory of my late mother, the collection reinterprets heirloom aesthetics using handcrafted techniques, sculptural drapes, and intricate fabric manipulation. The lotus and conch shell serve as key visual symbols—representing purity, spiritual growth, and resilience—woven into the forms, layering, and motion of each garment. Traditional trims, metallic borders, and embroidered fragments are repurposed and collaged to create new surfaces from old materials. This project represents both a personal tribute and a broader reflection on what we choose to carry forward—from thread to thread, and generation to generation.
apocalypse: Rebirth Through Ruins
This collection explores the duality of destruction and renewal through a poetic lens. Inspired by decaying architecture, forgotten civilizations, and the resilience of nature, it examines how beauty emerges from loss. The garments reinterpret structural remnants—fractured silhouettes, layered textiles, and weathered surfaces—to evoke the tension between fragility and endurance. Subtle details such as frayed edges, oxidized embellishments, and moss-toned accents symbolize nature reclaiming what was once human-made. Rooted in sustainability and emotional storytelling, the collection celebrates rebirth through decay—a reflection on humanity’s ability to rebuild with grace, transforming ruins into a testament of survival and hope.
This collection explores reconstruction through refined craftsmanship and sustainable material innovation. Each garment merges couture tailoring with experimental surface techniques—distressed textiles, frayed seams, raw-edge manipulation, and layered patchwork. Upcycled denim, tweed, and organza are reinterpreted into structured yet fluid silhouettes, emphasizing contrast between decay and renewal. The design direction highlights technical precision, modular construction, and texture as a design language, achieving a balance between architectural form and organic imperfection.