Lisa Saruchera
ba applied in fashion retail
FEDISA
Graduates: 2026
Specialisms: Fashion Marketing/PR / Fashion Management / Creative Direction
My location: Cape Town, South Africa
Lisa Saruchera
First Name: Lisa
Last Name: Saruchera
University / College: FEDISA
Course / Program: ba applied in fashion retail
Graduates: 2026
Specialisms: Fashion Marketing/PR / Fashion Management / Creative Direction
My Location: Cape Town, South Africa
Website: Click To See Website
About
I am a final-year BA Fashion Retail Management student at FEDISA Fashion School in Cape Town, with a strong interest in brand development, marketing strategy and visual communication.Throughout my studies, I have developed skills in consumer research, brand positioning, retail marketing, merchandising and creative concept development. My academic projects have allowed me to explore how creativity and strategic thinking come together to develop brand identities and engaging consumer experiences.This portfolio showcases a selection of my academic work, reflecting my understanding of the fashion retail industry, my creative development and the knowledge and skills I have gained throughout my degree.
Fashion buying & sourcing look book
The Women's Soft Nuboheme lookbook explores a free-spirited aesthetic that combines romantic influences, organic textures and nature-inspired elements to create a softer interpretation of bohemian fashion. Through feminine silhouettes, relaxed styling and natural outdoor settings, the lookbook captures the trend's effortless and romantic character. Natural lighting, varied compositions and complementary locations create a cohesive visual narrative that brings the Soft Nuboheme aesthetic to life. The project highlights trend interpretation, fashion styling, creative direction and visual storytelling.