Lia Morse
ba Graphic Communication & Illustration
Loughborough University
Graduates: 2024
Specialisms: Creative Direction / Graphic Design / Art Direction
My location: Hereford, United Kingdom
Lia Morse
First Name: Lia
Last Name: Morse
University / College: Loughborough University
Course / Program: ba Graphic Communication & Illustration
Graduates: 2024
Specialisms: Creative Direction / Graphic Design / Art Direction
My Location: Hereford, United Kingdom
Website: Click To See Website
About
I strive to present originality through a problem that is worth solving. My process is expressive and experimental. It thinks, shares, listens, and iterates. For me, great design and creative solutions are equal parts methodical problem solving and creative spontaneity.
Problem setting and research enquiry are my idea of a playground. I jump into the problem, curiously exploring the nitty gritty, to decode insights, and form the clarity needed to execute an honest and innovative idea. I challenge a brief to simplify its messaging. I take strategic thought, and convey it visually, to elevate a brand’s communication. I make cluttered design clearer. Then, by responding to feedback, and balancing focus with flexibility, I commence in executing the best creative output for each project.
The ‘Make your Mark’ petition by Crayola aims to safeguard handwriting and the act of learning to write for children in the curriculum. The term ‘handwriting’ is not visible in the curriculum and there is no specific guidance for early years practitioners to teach it. Crayola’s petition pack is sent to children before they attend primary school. The worksheet prompts the children’s and their parents’ signature, and playful stickers guide the children to send their handwriting back to Crayola. The petition challenges the Department for Education by projecting the children’s handwriting onto buildings of cultural significance, demanding attention and action.
Competitions
